85 Broad St, New York, NY 10004 978-238-8378

NYC’s Premier Image & Wardrobe Stylist, Now Located in Sarasota, FL

Welcome to Modnitsa Styling, founded by Dina Scherer, an expert with over 15 years of experience in Image Styling, Wardrobe Consulting, Color Analysis, and Personal Shopping. Originally established in NYC, Dina now brings her creativity and expertise to Sarasota, FL, offering personalized guidance to help you elevate your wardrobe, redefine your style, and feel your best every day.

Experience the confidence that comes from working with a seasoned professional who understands the nuances of fashion, fit, and personal expression. Whether you want to refresh your wardrobe, define your style, or enhance your look, Dina provides the expert guidance you need to achieve your style goals.

Personalized Services for Your Unique Style

Color Analysis Service
Virtual Color Analysis
As a first step in your style makeover, we identify your ideal color palette that enhances your look and boosts your confidence
Style Development Service
Virtual Style Report
A customized digital report with details on your style personality, body type, ideal fit, proportions, shopping brands and stores, and more.
Personal Shopping Service
Personal Shopping
A dynamic and fun shopping session at a series of pre-determined stores, based on your needs list, budget, style and goals, includes a pre-shop to maximize efficiency.

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Style Insights & Personal Styling Tips

Follow Dina for Expert Fashion Tips and Style Inspiration